Lulu is the smart girls' app for private recommendations and reviews on guys.
Lulu takes its cues from the real world: we meet a guy and think he's cute, but want to know if he's the charmer he appears or really a wolf in sheep's clothing. So we ask our girlfriends, and look him up on Facebook and Google. It's a private, fun ritual we all indulge in, often complicated by the fact that we don't want the guy to know we're checking out his creds.
Enter Lulu—the first database of men, built by women, for women. Through Lulu, you can read and write reviews of guys, which are pulled from a variety of tools, questionnaires, and fun features. The reviews show numerical scores across a number of categories, putting the emphasis on collective wisdom.
The vast majority of reviews are positive—ex-girlfriends, sisters, and
friends helping other girls discover the guys they believe are keepers. To be
clear, Lulu isn't a place to trash-talk.
In addition, unlike most apps and social networks, your Lulu experience is as
private as you want it to be. You can use Lulu completely anonymously or share
reviews with your BFFs.
And now there is an app for guys, LuLu Dude. This lets guys get general feedback about where they stand among other men, and gives them tips and insights about the mysterious world of women. But they can't see the reviews or pinpoint who wrote about them.
At the end of the day, Lulu is all about encouraging good, gentlemanly behaviour, and providing a platform that makes girls' research easier and more fun. Ultimately, we see Lulu as a private network dedicated to women and relationships, providing an online extension and enhancement of the kind of information and support that women provide each other in real life.